“If you look at the market today, there are two pretty clear segments — you’ve got the activity tracker market and you have the smartwatch side with productivity and connectivity,” he said.
“The Microsoft Band sits in a new sub-segment of smart bands.”"
Read the full story here: http://www.news.com.au/technology/gadgets/wearables/microsoft-launches-wearable-technology-in-australia-targeting-fitbit-apple-and-samsung/news-story/a797220cc54ea06f22151f906a0e51a8
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