The new Lumia 950 and Lumia 950 XL and Windows 10 Mobile are Microsoft's latest attempt to breathe some life into its mobile phone lineup. Apple and Android continue to dominate the mobile landscape, with Microsoft's share of the smartphone market relegated to less than 3 percent, according to research firm ComScore. Few other smartphone vendors have built Windows phones, so Microsoft is virtually alone in this battle.
Some critics have called on Microsoft to cut its losses and abandon its mobile phone business. But the company could have another idea up its sleeve. Just as Microsoft unveiled its new Surface Book on Tuesday to redefine the laptop market, the company could conceivably cook up a Surface smartphone. This is speculation for now, but Microsoft needs to rethink the mobile phone market if it wants to stay in the game.
Read the full story here: http://www.cnet.com/au/news/windows-10-mobile-rollout-to-begin-in-december/
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